re-frame/docs/The-re-frame-logo.md

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Table Of Contents

logo

Who

Created by the mysterious, deep thinker, known only as @martinklepsch.

Some say he appears on high value stamps in Germany and that he once
punched a horse to the ground. Others say he loves recursion so much that,
in his wallet, he carries a photograph of his wallet.

All we know for sure is that he wields Sketch.app like Bruce Lee
wielded nunchucks.

Genesis Theories

Great, unexplained works encourage fan theories, and the re-frame
logo is no exception.

One noisy group thinks @martinklepsch simply wanted to
Put the 'f' back into infinity. They have t-shirts.

Another group speculates that he created the logo as a bifarious
rainbow homage to Frank Lloyd Wright's masterpiece, the Guggenheim
Museum. A classic case of premature abstraction and over engineering
if you ask me. Their theory, not the Guggenheim.

The infamous "Bad Touch" faction look at the logo and see the cljs
logo mating noisily with re-frame's official architecture diagram.
Attend one of their parties and you have a 50% chance of arrest.

The Functional Fundamentalists, a stern bunch, see the logo as a
flowing poststructuralist rebuttal of OO's vowel duplication and
horizontal adjacency. Their alternative approach, FF, is apparently
fine because "everyone loves a fricative".

For his part, @martinklepsch has never confirmed any theory, teasing
us instead with coded clues like "Will you please stop emailing me"
and "Why did you say I hit a horse?".

Assets Where?

Within this repo, look in /images/logo/