roadmap/content/acid/monthly-reports/2023-aug.md

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Acid Monthly Report - August 2023

Week of August 2, 2023

Comms

  • Status app relaunch comms campaign plan in progress, targeting launch on August 31.
  • Logos comms + growth plan post-launch to be determined.
  • Hiring: Split the role for content studio to attract top-level talent.

Copy

  • Updating old documentation like CC guide to reflect broader scope of BUs.
  • Brand guidelines and modes of presentation in process.
  • Wikipedia entry on network states and virtual states is live.

Digital Comms

  • Logos Discord completed.
  • Codex Discord to be completed.
  • LPE rollout plan in progress, to be ready by end of week.
  • Overarching BU plan to be ready in the next couple of weeks.

Studio

  • Started execution of LPE for new requirements, aiming for end of month completion.
  • Hiring: Looking for 3 positions, mainly focusing on developer side.

Podcast

  • Podcast timelines being set, currently in production.
  • First HiO episode in the works, to be ready in 2 weeks.

Events

  • Global strategy paper for wider comms plan in progress.
  • Template for processes and executions when preparing events.
  • Network State event moved to November, exploring synergies with ETH Lisbon / Staking Summit.
  • Seoul Q4 hackathon in the works, needs bounty planning.

Week of August 9, 2023

Top Level Priorities

  • Logos Growth Plan
  • Status Relaunch
  • Launch of LPE
  • Podcasts (Target: One podcast out every week)
  • Hiring: TD studio and DC studio roles

Movement Building

  • Logos collective comms plan skeleton ready, to be applied for all BUs.
  • Discord Server update on various views.
  • Status relaunch comms plan ready for input.

TD Studio

  • Full focus on LPE, on track for end of August launch.
  • Review of options for more diverse content landscape.
  • Episodes page proposals and players in progress.

Copy

  • Content creation for LPE and podcast launches.
  • Status launch content requirements pending.
  • Organization of doc sites review.

Podcast

  • First interview with XMTP edited and ready.
  • LSP preparing 2 months of content for launch.
  • 3 episodes recorded for HIO, motion graphics in progress.

DC Studio

  • Brand guidelines for HiO ready.
  • Logos State branding assets in development.
  • Presentation templates being updated.

Events

  • Network State event planned for November in Istanbul.
  • Hackathon in Seoul scheduled for Q1 2024.
  • Global event strategy written and in review.

CRM & Marketing Tool

  • Feedback collection from stakeholders and users.
  • PM implementation to be planned (approximately 3 months).
  • LPE KPI: Collecting email addresses of relevant people.

Week of August 29, 2023

Comms

  • LPE & Podcast near completion, pending content review.
  • Status app comms campaign aligned with John and Status team.
  • Digital designer joining the Content team soon.
  • Townhall planned with Dmitry and Santiago discussing Codex + Logos culture.

Tech and Design

  • LPE ready for soft launch on 30/08, followed by stress testing and debugging.
  • Wiki codebase to be ready soon, with deployment and kick-off meeting planned.

Copy

  • LPE content nearing completion, pending review.
  • Documentation sites cleanup in progress.
  • Status comms campaign articles in planning and drafting stages.

Podcast

  • Release plan being solidified and reviewed.
  • Review process set up and open for feedback.

Content

  • Townhall decks in preparation for next week.
  • LPE content images being vetted to establish a consistent style.

Events

  • Global event strategy to be launched post-review by end of next week.
  • Network State Event planning in progress, including speaker selection and venue shortlisting.
  • ETH Rome sponsorship confirmed, with Jarrad speaking.
  • Paralelni Polis event planned for late September.
  • Seoul hackathon planning for February 2024 begun.

Movement Building

  • Comms plans for LPE, Status, and Logos Community on track.
  • Logos community structure being developed to guide engagement and leadership.
  • LPE launch plan under review with approved budget for paid ads.
  • BU Plans nearly complete, pending review.