diff --git a/pages/A 3-sided Content Marketplace.md b/pages/A 3-sided Content Marketplace.md
index 836eaea..16d18f7 100644
--- a/pages/A 3-sided Content Marketplace.md	
+++ b/pages/A 3-sided Content Marketplace.md	
@@ -8,6 +8,6 @@
 	- they can gate the access to the content being created
 	- they can sell the content being created
 ## The consumer's situation
-- The consumer has a limited amount of attention they can spend on things. They must choose from the infinite material out there to consume. It is their goal to maximize the effici
+- The consumer has a limited amount of attention they can spend on things. They must choose from the infinite material out there to consume. It is their goal to maximize the efficiency of this process such that they care about what they spend their time on.
 ## The curator's situation
 -
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