diff --git a/website/data/alert-banner.js b/website/data/alert-banner.js
index 62ffbfca2e..3613a73ce0 100644
--- a/website/data/alert-banner.js
+++ b/website/data/alert-banner.js
@@ -2,11 +2,12 @@ export const ALERT_BANNER_ACTIVE = true
 
 // https://github.com/hashicorp/web-components/tree/master/packages/alert-banner
 export default {
-  tag: 'Event',
-  url: 'https://hashiconf.com/global/?utm_campaign=22Q3_WW_HASHICONFGLOBAL_EVENT-USER&utm_source=CorpBanner&utm_medium=EVT&utm_offer=EVENT-USER',
-  text: 'Join us for HashiConf Global - product updates, technical sessions, workshops & more',
-  linkText: 'Register now',
+  tag: 'Oct 19-21',
+  url:
+    'https://hashiconf.com/global/?utm_campaign=22Q3_WW_HASHICONFGLOBAL_EVENT-USER&utm_source=CorpBanner&utm_medium=EVT&utm_offer=EVENT-USER',
+  text: 'The countdown to HashiConf Global is on. View the full schedule now.',
+  linkText: 'View Schedule',
   // Set the expirationDate prop with a datetime string (e.g. '2020-01-31T12:00:00-07:00')
   // if you'd like the component to stop showing at or after a certain date
-  expirationDate: '2021-10-01T12:00:00-07:00',
+  expirationDate: '2021-10-19T12:00:00-07:00',
 }