diff --git a/docs/wish_list/wish_list.md b/docs/wish_list/wish_list.md
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--- a/docs/wish_list/wish_list.md
+++ b/docs/wish_list/wish_list.md
@@ -2,7 +2,23 @@
 
 The follow is a list of enhancements we wish to do complete in the near (or even distant future)
 
-## BPMN Definitions at save time vs run time
-Improve performance by pre-processesing the BPMN Specification and generating the internal JSON resprestation so we no longer create the expense of doing this on a per-process basis.
+## Performance Improvements
+
+### BPMN Definitions at save time vs run time
+Improve performance by pre-processing the BPMN Specification and generating the internal JSON representation so we no longer incur the expense of doing this on a per-process basis.
 This will also allow us to do some early and deep validation as well.
 
+## End User Experience
+
+### Administrator / Support Contact Information
+Allow defining contact information at the process group and process model level, perhaps at some very top level as well - which can be inherited unless overridden.  
+This information could then be displayed when a process is in a non-functional state - such an error, suspended, or terminiated state.
+It might also be available in the footer or under a help icon when displaying a process instance.
+
+## Modeler Experience
+
+### Form Builder
+Let's invest in a much better Form Builder experience, so that it is trivial to build new forms or modify existing forms
+
+
+