diff --git a/lib/widget.js b/lib/widget.js
index 3ba9e8f..2d41e03 100644
--- a/lib/widget.js
+++ b/lib/widget.js
@@ -2321,20 +2321,6 @@ Element.prototype.parseContent = function(noTags) {
       .replace(/\r\n|\r/g, '\n')
       .replace(/\t/g, this.screen.tabc);
 
-    if (this.screen.options.doubleWidth
-        && (this.screen.tput.unicode
-        || this.screen.tput.numbers.U8 === 1)) {
-      // double-width chars will eat the next char after render - create a
-      // blank character after it so it doesn't eat the real next char
-      content = content.replace(wideChars, '$1 ');
-    } else {
-      // no double-width. replace double-width chars with question-marks.
-      // NOTE: could use two chars: '? ' depending on what is intended.
-      // if we did, we could remove the unicode checks above in this if
-      // statement.
-      content = content.replace(wideChars, '?');
-    }
-
     if (!noTags) {
       content = this._parseTags(content);
     }
@@ -2552,6 +2538,20 @@ Element.prototype._wrapContent = function(content, width) {
     , lines
     , rest;
 
+  if (this.screen.options.doubleWidth
+      && (this.screen.tput.unicode
+      || this.screen.tput.numbers.U8 === 1)) {
+    // double-width chars will eat the next char after render - create a
+    // blank character after it so it doesn't eat the real next char
+    content = content.replace(wideChars, '$1 ');
+  } else {
+    // no double-width. replace double-width chars with question-marks.
+    // NOTE: could use two chars: '? ' depending on what is intended.
+    // if we did, we could remove the unicode checks above in this if
+    // statement.
+    content = content.replace(wideChars, '?');
+  }
+
   lines = content.split('\n');
 
   if (!content) {